Chief Executive Officer
Mustafa Ali Najafi
Guides GB Mart's direction, partnerships and long-term growth while keeping the brand connected to its northern roots.
The people behind GB Mart
We bring the foods, wellness traditions and craftsmanship of Gilgit-Baltistan to customers across Pakistan. Our team works closely across sourcing, operations, finance and storytelling to keep that journey honest.
Leadership
Six people, one shared commitment to quality, transparency and northern provenance.
Chief Executive Officer
Guides GB Mart's direction, partnerships and long-term growth while keeping the brand connected to its northern roots.
Partner & Director
Supports business management, administration and operations as a formally declared partner and director.
Chief Financial Officer
Oversees financial planning, responsible growth and the systems that keep the business resilient.
Marketing Head
Shapes the brand, customer experience and the stories that connect GB Mart's products with the people who value them.
Store Manager
Coordinates the store's daily operations, fulfilment and customer care from order to delivery.
Admin & Finance Manager
Manages administrative and financial coordination, supporting the structure behind GB Mart's daily work.
We stay connected to the people and places behind what we sell.
Thoughtful selection and careful packing matter at every step.
Clear provenance and accountable operations guide our decisions.